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Booked jobs
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Jobs and appointments on the calendar that marketing put there. This is the number the whole board answers to.
Kekera Pulse · Client dashboard demo DemoSample data
PJ MAC HVAC Service & Repair
Business
Window
The verdict · Last 30 days
Sample snapshot · Checked Oct 1, 2026
Verdict for the selected window
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Working
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Watching
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Slipping
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Key numbers
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Calls answered
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Cost per lead
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Ad spend divided by qualified leads. Lower is better.
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Ad spend
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Across Google and Meta in this window.
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Revenue back per $1 of ads
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Paid-source revenue returned for every ad dollar spent.
Trend
Where it’s heading
The trend line and the revenue mix. Everything else on this page is supporting evidence for these two pictures.
Performance trend
Sample figures for the selected business and window.
Sample dataPeak interval—
Latest interval—
Intervals shown—
Where the money came from
Sample mix—
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Calls rang
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Real conversations
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Booked jobs
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Became customers
Reputation
What Google says about them
The rating and review count are a real public snapshot. The growth line and review quotes are sample illustrations.
Google rating · Real snapshot
5.0
★★★★★
176 Google reviews
Checked Oct 1, 2026 against the public listing. Ratings move slowly — that’s the point of tracking them.
View the public source
New reviews · Last 30 days
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Customers mention most—
Recent reviews · Sample quotes
The receipts
Proof, in tables
Exact numbers belong in tables, not charts. Campaigns on the left, the latest inquiries on the right.
Top campaigns
The campaigns doing the work this window. Cost per lead is spend divided by leads — the math always checks.
Sample data| Campaign | Spend | Leads | Cost / lead | Status |
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Latest inquiries
Illustrative entries. In a live account, tracked calls, forms, and chats land here with their outcomes.
Sample logAccountability
What Kekera did this month
A report that only lists numbers is half a report. This is the other half: the work behind the movement, and what happens next.
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